In May, 1win embarked on an exciting journey across India to share the excitement of IPL 2025 with cricket enthusiasts, reaching even the most remote areas. The brand’s nationwide roadshow, traveling from Mumbai to New Delhi, featured a convoy of vibrant trucks, interactive fan zones, and a team of local influencers spreading joy.
Popular Indian stars Surbhi Jyoti and Vishal Pandey joined the adventure, captivating audiences with their charisma and passion for cricket. Alongside local influencers, they engaged with fans, shared stories, and celebrated their favorite IPL teams, creating unforgettable moments for thousands.
“Cricket unites us all, and 1win’s roadshow made that bond even stronger. The energy when the trucks rolled into town was incredible—it was like a festival!” said Vishal Pandey.
From Mumbai to New Delhi, 1win’s blue trucks brought the spirit of the 2025 Indian Premier League to life. Each stop became a lively celebration with live match screenings, cricket-themed activities, exciting giveaways, and surprise celebrity appearances. At night, the trucks transformed into open-air theaters, broadcasting IPL matches on large screens under the open sky, free for all to enjoy. This initiative allowed communities without access to TVs or internet to join the IPL excitement and cheer for their favorite players.
“Traveling across cities and villages, meeting so many wonderful people, and watching cricket under the stars was magical. The joy on everyone’s faces will stay with me forever,” shared Surbhi Jyoti. Through this IPL campaign, 1win delivered more than just entertainment—it fostered unity and community spirit through the love of cricket.
Discover how 1win created unforgettable moments of joy on the 1win.Charity YouTube channel.
About 1win
1win.Charity, the charitable arm of the global 1win organization, is dedicated to sustainability and community upliftment. With the motto ‘We Care. We Share,’ 1win Charity focuses on supporting underserved communities worldwide through initiatives in humanitarian aid, recycling, and healthcare.
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