Priya Prakash Varrier became an illuminating figure of an overnight celebrity in the digital era, as we live in a world where a moment could make someone turn into a star. All it took was one blink of an eye, and this young Kerala actress was a national (and international) sensation. Who is Priya Varrier? And what made her fun action an explosive thing on the Internet?
Now, the truth behind the wink girl is an internet sensation, so let us find out what the story is.
Who is Priya Varrier?
Priya Prakash Varrier is an Indian actress, model, and classical singer who was born on 28 October 1999 in Thrissur, Kerala. She was an ordinary college-going girl who studied commerce at a college and wanted to enter the showbiz. She is well-renowned today not only because of her viral wink but also because of her increasing movie list in Malayalam, Telugu and Hindi films.
What Made Priya Varrier an Overnight Internet Star?
A brief video of the Malayalam film Oru Adaar Love was circulated on social media in February 2018. The scene also showed Priya with an eye share and an adorable wink with her co-star amid a school setting. It only took 18 seconds for that video to become viral on such platforms as WhatsApp, Instagram, Facebook, and YouTube in just several hours.
The scene of the game is so close, fun and film-like that it forced millions to share it. It was lovable. It was coquettish. And it was by universal application.
Why Did Priya Varrier’s Wink Go Viral Worldwide?
Some factors worked in perfect synergy to make Priya's clip blow up on the internet:
- Right Time: It was released right before Valentine's Week, and it reached a love note.
- Accessible to All: No conversing, simply expressions that did not require a language.
- Innocent Youth: Her facial expressions were free of relativity and reminiscent.
- The Power of Social Media: The reach was enhanced through real-time platforms such as Instagram and TikTok.
Less than 24 hours later, she was one of the most searched names in India amongst other people in the industry including celebrities who have several years of experience behind them.
What Happened After Priya Varrier Became Famous?
After the viral moment, Priya Varrier also made her way to gain more than a million Instagram followers within a day. It was an international issue; her story was in national newspapers, televisions had debates and even international curiosity was aroused; media houses in the Middle East and elsewhere published stories about her.
However, she did not stop there as she was the wink girl. She entered into several movie contracts and she started playing in such movies as:
- Check (Telugu, 2021)
- Sridevi Bungalow (Hindi, released)
- Lovers Day (Malayalam)
She also ventured into modelling, brand endorsement and ramp walking for fashion designers, which established her position in films as well as in the fashion industry.
Is Priya Varrier More Than Just a Viral Sensation?
Absolutely. While the internet labelled her as a 'meme queen' or 'India’s crush,' Priya took the opportunity to prove her versatility. A trained classical dancer and Carnatic singer, she continues to hone her skills while acting across multiple language industries.
Rather than fizzling out like many viral stars, she has maintained relevance by being active on social media, collaborating with brands, and staying engaged with her fan base.
What’s Priya Varrier Doing Now in 2025?
As of 2025, Priya Varrier remains active in South Indian cinema and is expanding her presence in the Hindi film industry. Her latest appearances have focused on youth-centric stories, and she continues to balance influencer campaigns with her film projects.
She’s also become a regular name in digital fashion campaigns, beauty brand endorsements, and music videos, leveraging the fame she once earned in 18 seconds.
Priya Varrier's story is the ultimate example of how one spontaneous moment can change everything. In an era driven by reels and rapid content, her viral wink wasn’t just a fluke; it was a reflection of a perfect blend of timing, expression, and emotion.
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About the Author:
Akanksha Sinha
I'm Akanksha Sinha, an expert in writing sports blogs, news, and various articles for entertainment and more. I bring a unique flair to my work, providing insightful perspectives on the world of sports.
My articles aim to inform and entertain, making me a go-to source for sports enthusiasts seeking a blend of information and enjoyment. With a passion for storytelling and a keen eye for detail, I consistently deliver compelling narratives that resonate with a diverse audience.
