Apple fans across the globe are gearing up for one of the most anticipated tech events of the year, the unveiling of the iPhone 17 series. Scheduled for September 9, 2025, at the grand “Awe Dropping” event, the lineup promises not just upgraded features but also a shift in pricing strategy that could affect millions of buyers in India.
The iPhone 17 family will consist of four variants: iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max. With Apple reportedly introducing substantial design changes and performance upgrades, excitement is running high. But there’s one catch: industry insiders are hinting at a $50 (Rs 5,000 approx.) price hike across the Pro models, making this year’s devices costlier than before.
So, how much will the iPhone 17 series cost in India? What new features justify this hike? And most importantly, where can you book your iPhone 17 when pre-orders begin? Let’s break it down.
iPhone 17 Series: Expected Price in India

Over the last few years, Apple has managed to keep the base iPhone model at $799 (Rs 79,990). However, that pricing tradition may finally change in 2025. According to multiple leaks and reports, here’s what you can expect:
iPhone 17 (Standard Model)
- Expected Price: $849 (~Rs 84,990) for the 128GB variant
- This marks a Rs 5,000 hike from its predecessor.
iPhone 17 Air
- Expected Price: $949 (~₹94,990)
- Positioned between the standard iPhone 17 and the Pro lineup, this new Air edition is rumoured to bring a lightweight design and exclusive colour options.
iPhone 17 Pro
- Expected Price: $1,049 (~Rs 1,24,990) for the 256GB base variant
- Last year’s iPhone 16 Pro started at $999 (~Rs 1,19,990). Apple is now reportedly shifting its base Pro storage tier to 256GB, which partly justifies the jump.
iPhone 17 Pro Max
- Expected Price: $1,249 (~Rs 1,50,000)
- This is a significant leap from last year’s Rs 1,44,990, but leaks suggest groundbreaking new camera capabilities may soften the blow for buyers.
While these prices are speculative, they align with Apple’s historical trend of introducing incremental hikes with major upgrades. Still, official confirmation will only come at the launch event.
iPhone 17 Series: What’s New in 2025?

Pricing is only one side of the story. Apple isn’t raising costs without reason. The iPhone 17 lineup is rumoured to bring several noteworthy upgrades:
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Redesigned Display Technology
- A slimmer bezel-free OLED panel with higher brightness and improved outdoor visibility.
- Pro models may feature ProMotion with LTPO 2.0, ensuring smoother refresh rates while consuming less power.
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Upgraded Cameras
- The iPhone 17 Pro Max could house a periscope telephoto lens for unmatched zoom capabilities.
- Improved low-light performance across all models, thanks to new sensor-shift stabilisation.
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Next-Gen A19 Bionic Chip
- Built on a 2nm process, promising industry-leading performance and power efficiency.
- Optimised for AI and AR applications, making iOS 19 features feel more fluid.
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Battery and Charging Enhancements
- Longer battery life with stacked battery technology.
- Faster wireless charging with MagSafe 3.0 support.
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Sleek Design and New Colors
- Rumoured introduction of a Titanium and Glass hybrid design for the Pro series.
- New colour options like “Midnight Blue” and “Crimson Red.”
iPhone 17 Launch: Date and Live Streaming
Apple has officially confirmed the launch for September 9, 2025, at 10:30 PM IST
Here’s where you can catch it live:
- Apple’s official website: Apple Events
- Apple TV app: Available on iPhones, iPads, and Apple TVs.
- YouTube live stream: Apple’s official YouTube channel will also broadcast the event.
This makes it easy for fans in India and worldwide to watch the unveiling in real time.
Where to Book iPhone 17 in India?
Pre-orders for the iPhone 17 series are expected to begin in India shortly after the global announcement, likely on September 13, 2025. Deliveries and open sales usually follow within a week.
Here’s where you can book:
- Apple India Online Store: Direct booking at Apple Online Store. Customers can also choose personalised engraving and trade-in offers.
- Flipkart: As a premium Apple reseller, Flipkart will offer exclusive bank discounts and exchange deals.
- Amazon India: Amazon India is expected to open pre-orders with EMI options and bundled offers.
- Croma and Reliance Digital: Offline retail partners like Croma and Reliance Digital will allow buyers to pre-book in stores and online.
- Apple Authorised Resellers: Premium reseller chains such as Unicorn and Imagine Stores will also accept pre-orders across major Indian cities.
Should You Upgrade to iPhone 17?
The big question for buyers remains: Is it worth upgrading?
- If you’re on an older iPhone (like the iPhone 13 or below), the iPhone 17’s design refresh, camera boost, and A19 chip make it a worthy upgrade.
- If you already own the iPhone 15 or iPhone 16, the improvements are more evolutionary than revolutionary. You may want to wait unless you specifically need the Pro Max’s periscope zoom or the new display tech.
The price hike is something to consider, especially in India, where flagship smartphones have crossed the ₹1.5 lakh threshold. However, Apple’s strong resale value and trade-in offers can make the deal sweeter.
The iPhone 17 series is shaping up to be Apple’s most exciting launch in recent years, blending futuristic upgrades with a fresh design language. Yes, prices are expected to rise, but the brand’s consistent focus on innovation ensures that demand will remain sky-high in India.
For those eagerly waiting, mark your calendars for September 9, 2025. Pre-booking will start just days later, and the race to get your hands on the iPhone 17 will begin. Whether you choose to order through the Apple Online Store, Amazon, Flipkart, or premium offline retailers, make sure you act fast, because demand is expected to outpace supply, just like every year.
The future of iPhones looks sleeker, smarter, and a little more expensive. But for Apple loyalists, the iPhone 17 is more than a smartphone; it’s a lifestyle upgrade.
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